A Good Read: New Information on Gluten Free Market

Check out the following article recently published on MSNBC.com titled "Malady Stricken Consumers Find Relief in Booming Gluten-Free Food and Beverage Market".

See below for some interesting updates on the Gluten Free Market.

• The market for gluten-free food and beverage products grew at a compound annual growth rate of 28% from 2004 to 2008 to finish with almost $1.6 billion in retail sales last year (2008).


• Projections show that ensuing years will experience double-digit growth due to an overwhelming number of positive factors, the most important of which is the existence of more gluten-free products in stores through both product introduction and the conversion of existing products to gluten-free status.


• By 2012, the market is expected to reach about $2.6 billion in sales.


• The increased diagnosis of celiac disease has been a catalyst and driving force in the gluten-free food and beverage market, rescuing it from being generally regarded as a mere fad popular within the health conscious populace.


• To meet consumer demand, more than 225 marketers introduced new gluten-free products into the United States in 2008. From supermarkets with private-label brands to single product-line specialty marketers, every conceivable type of food and beverage marketer in the U.S. introduced new products into the market last year.

The data above is according to market research publisher Packaged Facts in the brand-new report, "The Gluten-Free Food and Beverage Market: Trends and Developments Worldwide, 2nd Edition."